{"id":1578,"date":"2011-09-29T16:27:02","date_gmt":"2011-09-29T20:27:02","guid":{"rendered":"http:\/\/blogs.northcountrypublicradio.org\/allin\/?p=1578"},"modified":"2011-09-29T16:36:06","modified_gmt":"2011-09-29T20:36:06","slug":"listening-post-being-sociable","status":"publish","type":"post","link":"https:\/\/blogs.northcountrypublicradio.org\/allin\/2011\/09\/29\/listening-post-being-sociable\/","title":{"rendered":"Listening Post: Being sociable"},"content":{"rendered":"<p>Learning &#8220;new media&#8221; was a big new trick for old media dogs, and just about when we got it in hand, it became time to learn &#8220;social media&#8221;&#8211;the world of Facebook, Twitter, and the whole neologism soup of competing services that connect people online.<\/p>\n<p>It&#8217;s pretty easy to see how to use this world to promote things, to share photos of the kids, to generate flashmobs to do the boogaloo in public spaces, to let people know where you&#8217;re having a latte and what you&#8217;re streaming from Netflix. What is harder to see is how to use these tools to do the mission of public service journalism.<\/p>\n<p>It would be easy to say &#8220;You can&#8217;t, don&#8217;t bother,&#8221; except for this. Preliminary results from our<a href=\"https:\/\/www.surveymonkey.com\/s\/WZ5XC5V\"> current media survey<\/a> show that two-thirds of our respondents use Facebook; half of them on a daily or more than daily basis. Compare that the average visitor to the NCPR website, who comes twice a month. In fact, only 20% of NCPR visits come from people who visit twice a week or more.<\/p>\n<p>For an increasing number of people, Facebook <em>is<\/em> the Internet, accounting for the overwhelming percentage of their time online. So, if NCPR doesn&#8217;t have a smart, effective and mission-oriented presence on the most popular social media platforms, we fail in a significant chunk of our public service mandate.<\/p>\n<p>The question is not whether, but how we use these tools. And best practices are still totally up for grabs (shades of website 1999!) If you spend time on Facebook and other social media platforms, and rely on them for news and information about the world and about your neck of the woods, we want to hear from you. What&#8217;s an example of something that really helped inform you about an important matter? What news organizations are doing the best\/most useful job in the social media realm. What&#8217;s something you have shared with your social network\u00a0 in the last week?<\/p>\n<p>Let us know in a comment below. Or post it on the wall of the <a href=\"http:\/\/www.facebook.com\/NorthCountryPublicRadio\">NCPR Facebook page<\/a>. Or tweet us @ncpr. And yes,\u00a0 it&#8217;s still OK to just stop one of us in the supermarket aisle.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learning &#8220;new media&#8221; was a big new trick for old media dogs, and just about [&#8230;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[6128],"_links":{"self":[{"href":"https:\/\/blogs.northcountrypublicradio.org\/allin\/wp-json\/wp\/v2\/posts\/1578"}],"collection":[{"href":"https:\/\/blogs.northcountrypublicradio.org\/allin\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.northcountrypublicradio.org\/allin\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.northcountrypublicradio.org\/allin\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.northcountrypublicradio.org\/allin\/wp-json\/wp\/v2\/comments?post=1578"}],"version-history":[{"count":1,"href":"https:\/\/blogs.northcountrypublicradio.org\/allin\/wp-json\/wp\/v2\/posts\/1578\/revisions"}],"predecessor-version":[{"id":1579,"href":"https:\/\/blogs.northcountrypublicradio.org\/allin\/wp-json\/wp\/v2\/posts\/1578\/revisions\/1579"}],"wp:attachment":[{"href":"https:\/\/blogs.northcountrypublicradio.org\/allin\/wp-json\/wp\/v2\/media?parent=1578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.northcountrypublicradio.org\/allin\/wp-json\/wp\/v2\/categories?post=1578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.northcountrypublicradio.org\/allin\/wp-json\/wp\/v2\/tags?post=1578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}